Upcoming fashion events are set to turn the capital city of Seoul into a style destination. Celebrities and models will present creations of talented Korean designers during Seoul Fashion Week as fashionistas and photographers take to the streets of Seoul to keep the festive mood. Buyers from leading stores around the world will be on a hunt to discover young emerging talents in Korea.  Models present creations during a previous Seoul Fashion Week. (SFW)Seoul Fashion Week, one of the biggest fas

Seoul Fashion Week, Fashion KODE to present creativity and uniqueness of Korean fashion

　Skin care products have been evolving as consumers crave new ones, and so has the facial mask, one of the most common skin care products here.　K&C International has recently introduced a facial mask product, dubbed the “18-Minute Mask Pack,” containing an enriched peptide extract. Peptide is a type of protein consisting of two amino acids and is said to help regenerate skin cells with just a small amount.  K&C International`s 18-Minute Mask Pack. (K&C International)　The amount of the peptide he

Designer’s endeavors to modernize traditional Korean costume on display in Seoul

Tech savvy viewers in their teens and 20s consume a wealth of beauty tips on video-sharing sites

While summer has always offered an excuse to show off some skin, this season, covering up has become more fashionable than shedding clothes. In lieu of scanty beachwear, the long-sleeved, narrow-necked rash guard has hit it big with beachgoers and celebrities both in and out of the country. Photo shoots of Hallyu it-girls like Gain and Hani of girl group EXID posing in rash guards stormed the Internet, gaining a massive number of “likes” and topping the entertainment news section. The rash guard

Two Korean menswear designers presented their spring-summer looks in the men’s collection during New York Fashion Week, drawing interest with innovative and unique designs. Kang Dong-jun of DBYD and Jang Hyung-chul of Ordinary People showed their creations as part of the Korean government-organized Concept Korea event, held semiannually during New York Fashion Week since 2010 to introduce Korean designers in the fashion hub of New York. A model presents creations of Ordinary People by Jang Hyung

Models present creations of Korean designer Juun.J during the 2016 spring-summer collection during Paris Fashion Week on Friday. Inspired by naval uniforms, the collection, held at Palais de Tokyo, presented 36 pieces that spun a new interpretation on classic tailoring by incorporating wool and denim into oversized silhouettes. The Juun.J show was attended by some 600 fashion experts, including major buyers from SAKS New York, Paris’ Galerie Lafayette and London’s Harrods. Juun.J has been partic

Seoul’s branch of "Esprit Dior," an international series of exhibitions by fashion giant Dior, marks the luxury house’s newfound attention for the Korean market by interweaving the history and philosophy of its designs with the creativity of Korean artists."Korea is increasingly positioning itself in the world as an important country in areas of art and creativity," said Florence Muller, curator for Dior at the exhibition’s press opening on Friday, June 19. "We considered that now is a good mome

Italian luxury fashion house Ferragamo collaborated with Korean artist Lee Sea-hyun for its collection of silk, cashmere and wool accessories. Lee is known for the “red landscape” images that depict North and South Korean scenes in delicate washes of crimson orange, reflecting Korea’s sociopolitical reality. His paintings have been exhibited internationally in the U.K., Switzerland, Amsterdam, New York and Seoul. The first partnership between Ferragamo and Lee began when the brand’s Asia-Pacific

Fashion stores today do more than just sell clothing -- they represent lifestyles

An interview with Kathleen Hanhee Kye, designer and founder of hip fashion brand KYE

Seoul’s Samcheong-dong and Garosugil, prized for their eclectic cafes and small fashion boutiques, were relatively unknown to beauty shoppers from overseas. That may soon change. Both are rising as the new hot spots in Seoul for foreign tourists, set to rival the current top district Myeong-dong.Belport in GarosugilSamcheong-dong, north of Myeong-dong, has seen some 10 large-scale cosmetics businesses open since 2011.Innisfree Jeju House, a cosmetics store and organic cafe owned by beauty conglo

In the era of fast fashion, the life cycle of clothing is becoming shorter. People consume clothes as if they are disposable goods, driven by the supply of low-cost, trendy clothes offered by fashion giants such as Zara and H&M. However, the philosophy of COS goes against this fashion trend ― it believes fashion and longevity should go hand-in-hand, said Marie Honda, managing director of the company, a sister brand of H&M. “We have an approach to design that is timeless and permanent. Garments s