[Weekender] Food, retail giants compete for Korean taste
Oct 31, 2014
Korean food and retail giants are competing to open modern hansik restaurants as Korean cuisine gains popularity among health-conscious foodies. Armed with enough cash to make hefty investments, big names in the food and retail sectors, including Shinsegae, E-Land and CJ Group, have thrown their hats into the ring in recent years with restaurants combining style and mass-market appeal.These restaurants are all promoting the use of fresh ingredients.A front-runner in the hansik restaurant competi