Hyundai Motor chairman stresses localization to win new markets
IndustrySept 10, 2014
The head of South Korea’s biggest automaker, Hyundai Motor Group, emphasized localization to win over new overseas markets as he toured company plants in India and Turkey that have undergone a shift in focus.“The greatest competitiveness comes from localization,” Chung Mong-koo was quoted as saying in company press releases. “The plants in India and Turkey should win over new markets in India, the Middle East and Africa as the two pillars in localization,” he said. Hyundai Motor Group chairman C