Executives of Oriental Brewery, South Korea’s largest beer manufacturer, celebrated Earth Day this week by making products containing effective microorganisms and donating them to a volunteer center in Gangnam, the company said Thursday.
On April 17, five days before Earth Day, some 20 OB executives gathered at a volunteer center to discuss “green survival,” which refers to the need for people to take action in order to pass down a healthy and green Earth to future generations.
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OB CEO Bruno Cosentino (center left) and some 20 executives make products containing effective microorganisms for Earth Day. |
In addition to attending lectures on the subject, the executives tried making products based on effective microorganisms. Such products help decompose pollutants in water and improve water quality.
These environment-friendly products, including dishwasher detergent, and soap, were donated to the volunteer center for distribution to social welfare centers in Gangnam.
“As a company that holds environmental preservation (as) a core management philosophy, OB will, beginning with small steps like this activity, continue its efforts to protect our planet,” said CEO Bruno Cosentino.
By Cho Hyee-su (
chohyeesu@heraldcorp.com)