Shinsegae International acquires exclusive rights to Laura Mercier in Korea
IndustryDec 12, 2022
Fashion and cosmetics retailer Shinsegae International Inc. said Monday it has acquired the exclusive domestic license from French cosmetics brand Laura Mercier, as it seeks to expand its imported cosmetics business. Laura Mercier, founded in 1996 by a French makeup artist of the same name, is sold in some 40 countries globally. Asia is one of Laura Mercier's key markets, accounting for 20 percent of the brand's sales, Shinsegae International said. The local rights to the brand were pr