Davidoff renews packaging of Classic, Blue brands
Sept 2, 2014
KT&G’s Davidoff Classic and BlueKT&G, the country’s largest tobacco manufacturer, has launched new packaging for Davidoff’s popular Classic and Blue cigarettes, KT&G officials said Monday.The new debossed, leather-like cover is the British multinational company Imperial Tobacco Group’s renewed design of the two brands, which are sold in 160 countries, the officials said. The manufacturer also changed the cover of Blue, formerly known as Rich Blue, to light blue to appeal as a luxurious cigarette