[Newsmaker] YouTube, Facebook dominate Korea’s video ad market: report
Jul 20, 2018
YouTube and Facebook grabbed a combined 73.1 percent share of South Korea’s video advertising market in the first half of this year, according to a report by Mezzomedia, a digital marketing firm.Data showed Friday that YouTube garnered 116.9 billion won ($103.2 million) and Facebook 93 billion won from online video advertising between January and June this year. The 73.1 percent share controlled by the two firms marks a 6 percent increase from last year’s 67.5 percent.(Yonhap)Naver, the country’