BMW gears up for top spot in luxury sedan market with new 7 Series
Sept 13, 2015
A driving shot of the new BMW 7 Series sedan Oliver Zipse, member of the management board of BMW responsible for productionPORTO, Portugal -- German luxury carmaker BMW is ready to hit the start button to win back customers from its rivals, including Mercedes-Benz, in the competitive luxury sedan market, facing the global debut of its sixth generation of the 7 Series sedan at the 66th International Motor Show in Frankfurt, which will kick off on Sept. 15. The carmaker will start sales of its la