Hyundai, Kia struggle against hybrid rivals
May 17, 2012
Korean carmakers plan to roll out new K5, Sonata hybridsHyundai Motor and Kia Motors have yet to clarify their stance on whether to develop Genesis or K9 hybrid vehicles, though global carmakers are in heated competition to launch eco-friendly models of large-sized sedans.The players manufacturing hybrids for the luxury and premium-luxury segments include BMW, Mercedes-Benz, Audi and Lexus.Spokespeople for Hyundai Motor Group declined to comment on the possibility that Hyundai-Kia would follow s