South Korean tire maker Kumho Tire revealed a new commercial under the slogan “Your EV Partner, Kumho Tire” riding the increasing popularity of electric vehicles. The commercial addresses the company’s new tires specifically tailored for EVs. Compared to the internal combustion engine cars, EV-customized tires need to be strong enough to support heavier vehicles, better grip the road, and lower the noise levels. In the commercial, Kumho Tire introduces its cutting-edge technolo

CEO aims to secure 20% market share globally, showing confidence in competing with Chinese rivals

Hyundai Motor's Avante N TCR, known as the Elantra in global markets, has achieved a double-podium finish, taking first and second place at the first final race during the 2023 TCR World Tour held at the Jose Carlos Bassi street circuit in San Luis, Argentina from Friday to Sunday, the South Korean automaker said Monday. The triumph marked the third time that Hyundai has taken the top trophy since the 2023 TCR World Tour began in April. With the latest victory, BRC Hyundai N Squadra Corse m

South Korea’s Ministry of Land, Infrastructure and Transport on Sunday announced a set of new guidelines to enhance the safety of personality mobility, or PM, vehicles such as electric scooters. As part of the ministry’s revision bill, the new guidelines will be applied for building new roads for better safety of both pedestrians and vehicles, especially dedicated lanes for PM vehicles. The revision mandates that when road management bodies conceptualize or revamp PM-only lanes, they

First full-change model in five years sets global sales target of 200,000 units

Chief of German luxury carmaker meets top executives of SK, LG

Hyundai Mobis, an automotive parts maker under South Korean conglomerate Hyundai Motor Group, said Thursday it is participating in the upcoming IAA Mobility 2023 to show off its vision of electrification at one of the largest automotive trade shows, in Germany. IAA Mobility will take place in Munich, Germany, on Sept. 5-10. This marks Hyundai Mobis’ second year attending the event, following its debut in 2021. Hyundai Mobis said it will display an array of over 20 advancements in electrifi

Renault Korea Motors' SM6 Feel sedan, an upgraded version that integrates existing SE and LE trims, has been gaining popularity in the domestic market as a stylish yet cost-effective option. The car company said Thursday that its SM6 Feel accounted for 71 percent of the total sales of its SM6 vehicles in the first half of the year. Prior to the model's launch, the carmaker surveyed customers to reflect their needs and preferences in the new trim. The new sedan adopts all the preferre

South Korean battery materials company EcoPro said Wednesday it is poised to set up a joint venture for a battery cathode materials manufacturing plant with SK On and Ford Motor Company in Quebec, Canada. Of the 1.2 trillion won ($897.3 million) investment, the joint venture, called EcoPro Cam Canada LP, plans to provide 600 billion won, while the Canadian government and Quebec will cover the other half in subsidies. EcoPro said the company will hold the largest stake in the joint venture compar

Kia will begin taking pre-orders for its Ray electric vehicle from Thursday with the car's official launch slated for next month. Equipped with a 35.2 kilowatt-hour battery, the Ray EV is capable of driving 205 kilometers per charge. The price of the four-person passenger model begins at 27.75 million won ($20,762). Kia said it expects the Ray EV to accelerate the automation trend in the Korean market as the vehicle provides an affordable city car option for customers. (Hyundai Motor Group)

LS e-Mobility Solutions, an electric vehicle parts manufacturer under LS Electric, said Tuesday it has clinched a deal with Hyundai and its smaller affiliate Kia to supply EV battery management components worth 250 billion won ($186.5 million). The company’s products, called EV Relay, are used to maintain the safe operation of batteries in EVs by transferring battery current to inverters, while shutting it down in case of fire or current voltage overload. The company plans to supply EV Rel

The Lamborghini Super Trofeo Asia returns to the Inje Speedium in Gangwon Province for the first time in three years. The Korean circuit hosted the fourth round of the racing tournament from Friday to Monday. Korean drivers Lee Chang-woo and Kwon Hyung-jin, representing SQDA-GRIT Motorsport, maintained the top spot in the season standings after winning the first race in the amateur class and finishing second in the same class's second race. Having completed four races, in Malaysia, Australi

New orders won by South Korean shipbuilders jumped 11.9 percent in the first half of 2023 on the back of rising demand for high-priced vessels, the industry ministry said Tuesday. The country's shipbuilders secured orders worth $9.29 billion in the January-June period, compared with $8.24 billion a year earlier, according to the Ministry of Trade, Industry and Energy. South Korea accounted for 29 percent of the orders placed worldwide in the first half, taking up the world's second spo

Kia unveiled the restored models of the automaker's two signature heritage vehicles -- the T-600 (left) and Brisa -- at its brand experience center, Kia360, in Seoul on Thursday. T-600, a three-wheeled car developed in 1969, became the 400th nationally registered cultural heritage in 2008 as it was recognized for its historical value in the history of the Korean auto industry. Kia said it had restored the vehicles to look back at its 79-year history as a mobility firm, adding that it will c

South Korean carrier Korean Air said Sunday it would be measuring body weights of its passengers in a bid to strengthen aviation safety and minimize excessive fuel use. Passengers on domestic flights will be asked to weigh in from Aug. 28 through Sept. 6, while international flight passengers will be weighed from Sept. 8 to 19. The weight measuring process will take place at the boarding gates. Those who do not wish to partake in the process can notify the staff that they wish to opt out and b