The Korea Herald

Volkswagen commercial crowned favorite Super Bowl ad

Feb 9, 2011

A Volkswagen commercial broadcast during the Super Bowl Sunday night in the United States has become a hit on TV as well as on YouTube, with hundreds of thousands of people having watched it so far. The commercial featured a child dressed as Darth Vader trying to use “the force” on everything around the house. Six-year-old actor Max Page played the mini-Darth Vader and became a star literally ove
Sales of imported vehicles surge 35.8 pct in Jan.

Feb 8, 2011

Foreign vehicle brands in South Korea saw a large boost to their sales last month, flashing a green light to their goal of selling over 100,000 cars in the local market for the first time, a local trade association said Tuesday. A total of 8,659 imported vehicles were sold here in January, up 35.8 percent from the same period last year, according to the Korea Automobile Importers and Distribu
Peugeot introduces New 3008 SUV in S. Korea

Feb 7, 2011

Hanbul Motors Corp., the local importer of French automaker PSA Peugeot Citroen, on Monday introduced the latest version of Peugeot's Smart Urban Vehicle, the New 3008, that comes with an astonishing 21.2 km/l fuel efficiency. The top-rated fuel efficiency is a 10 percent improvement from the previous version as the vehicle comes with a new HDi engine that took nearly four years and 1.5 billio
February discounts on Ssangyong

Feb 6, 2011

Ssangyong Motor Co. is offering a range of discounts on its vehicles until the end of the month.During the period, the company is providing a 2 million won ($1,790) discount for the luxury sedans Chairman W and Chairman H. For the Chairman H, the company is also offering a choice between a 2 million won DVD navigation system, 1.2 million won AM navigation system or an additional 700,000 won off. C
Hyundai’s Russian car bags top honor

Feb 6, 2011

Hyundai Motor Co.’s Solaris subcompact received the top award for its segment in the Golden Klaxon Awards given by the Russian auto publication Klaxon, the carmaker announced Monday. Based on the Accent, the Solaris is Hyundai’s strategic model for the Russian market that includes Russia-specific features such as windshield and wiper anti-freeze and brake warning systems. SolarisIn addition to th
Citroen to hit local market in 2011

Feb 6, 2011

Hanbul Motors Corp., the official importer of Peugeot vehicles, announced Monday that it signed an exclusive deal to import Citroen vehicles to Korea. With the launch scheduled for later in the year, the Citroen marque will return to the Korean market after a nine-year hiatus. Citroen vehicles were available in Korea during the 1990s and early 2000s, but imports were stopped in 2002.According to t
Porsche Asia Pacific sales hit new record

Feb 6, 2011

Sales of the luxury sports car brand Porsche rose to a new high in 2010, Porsche Asia Pacific announced Tuesday.According to the company, Porsche sales in the region jumped 89 percent from the previous year to come in at 2,265 units.In the Korean market, Porsche saw sales increase by 75.4 percent over the period to come in at 705 units.Along with Korea, Taiwan and Singapore also contributed signif
BMW 6 Series convertible to debut in Geneva

Feb 6, 2011

MUNICH (DPA) ― BMW is opening another chapter with open-top premium vehicles in launching the BMW 6 Series in Geneva with advanced chassis technology, more comfort, and numerous infotainment and safety features.The classic soft-top roof comes in customary “fin” design. According to BMW, the multi-layer roof has been optimized in terms of its acoustic properties and thermal insulation. The upright,
Out on a limb or on to a winner?

Feb 6, 2011

GM Daewoo nears completion of overhaul, taking Chevrolet brandThe extensive overhaul of branding and sales network at GM Daewoo Auto and Technology Co. is nearing its final stages, with all related procedures due to be completed by the end of the first quarter.The Korean unit of General Motors announced last month that it will remove the badge of “Daewoo” from its company name and new domestic rel
Volkswagen, Porsche, BMW feel pinch of tight supplies

Jan 30, 2011

Volkswagen AG, Porsche SE and Bayerische Motoren Werke AG are feeling the pinch of tight component supplies as parts-makers struggle to keep pace with resurgent vehicle demand.Volkswagen, Europe’s biggest automaker, will halt production at its main factory in Wolfsburg, Germany, on Jan. 31, because of a shortage of engines and other parts. BMW, the world’s biggest luxury-car maker, Porsche and Dai
Hyundai introduces hybrid bus

Jan 30, 2011

Hyundai Motor Co. unveiled the Blue City compress natural gas-electric hybrid bus for the first time on Jan. 25.The vehicle is fitted with a 240-brake horsepower engine ― running on compressed natural gas ― and a 60 kilowatt or 80 brake horsepower electric motor powered by a 3.8 kilowatt hour lithium polymer battery pack. Blue CityAccording to the company the Blue City is able to travel 340 kilom
Test drive Kia Morning for Valentine’s

Jan 30, 2011

Kia Motors Corp. is offering a chance to test drive the city car Morning for four days from Feb. 12 to 15.The event is open to anyone with a valid driver’s license over the age of 21, and applications can be submitted on the company’s website at www.kia.co.kr.The company will announce 50 successful applicants on the website from Feb. 10. Those selected for the event will also be given mobile coupo
Renault Samsung offers discount on service

Jan 30, 2011

Renault Samsung Motors Co. is offering a 20 percent discount on mechanics fees and selected parts until Feb. 18.During the period, those replacing engine oils, batteries, anti-freeze fluid and brake pads will be able to receive services at the discount rates at the 448 directly-operated and associated service centers across the country. The offer is available for all Renault Samsung vehicles. For
Ferrari likely to unveil station wagon

Jan 30, 2011

GENEVA (DPA) ― Ferrari is apparently planning to unveil at the Geneva Motor Show in March a Shooting Brake station wagon concept car based on the 612 Scaglietti, after spy shots of a car were revealed recently.The Italians could be testing the market for cars that could compete against the likes of the Porsche Panamera or other luxury sports utility vehicles, fitted with a V12 engine of some 540 h
BMW dominates large bike market

Jan 30, 2011

Three of last year’s top five bestselling motorcycles with larger than 500 cubic centimeter engine displacement, excluding scooters, were BMW vehicles, BMW Korea announced Thursday.According to industry data, BMW’s S1000RR topped the list with 129 units sold last year. The BMW R1200GS came in third with 104 units, while the R1200RT came in fifth with 83 units. S1000RRThe second bestselling motorcy