BMW Korea upgrades after-sales service apps, accelerates digitization
Sept 9, 2021
BMW Group Korea will upgrade and relaunch its two after service mobile apps, as the carmaker bids to turn all aftersale services digital. The new BMW Plus and Mini Plus will be key platforms for the company’s digital and contactless after-sales service business, it said. With the upgrade, an expanded number of services can be reserved in real time, explained the carmaker, which includes general maintenance, parts replacements and recall services. Customers can also select a service ad