From McDonald’s to Samsung, the septet’s strong presence on Twitter has companies line up to collaborate with them

South Korea’s largest brewer, Oriental Brewery, has tapped veteran actress Youn Yuh-jung as the new brand ambassador for its flagship beer brand Cass, the company said Friday. In a commercial, Youn, the first Korean woman to be nominated for an Academy Award and a strong contender for best supporting actress, discusses opening herself up to form relationships with people as she promotes the beer. The company said Youn, “who is not afraid to speak her mind,” is an inspiration

CU is implementing electric trucks for supply deliveries to its stores to reduce carbon dioxide emissions, the convenience store chain said Thursday. BGF Retail, the operator behind the convenience store chain, said it is introducing Kia’s Bongo EV, the pure electric version of the automaker’s compact pickup truck. The trucks will be delivering products from BGF Logis Gwangju, its distribution center in Gyeonggi Province to midsized and large CU stores in Seoul’s Gangnam ar

Homeplus has appointed Lee Jae-hoon, currently leading Carver Korea, as its new chief executive officer, the company said Wednesday. According to the South Korean discount chain, Lee is a retail expert who has built his career in the retail and consumer goods industry for about 30 years, spending a third of that time as CEO of many retail companies. Lee, who is currently the CEO of Carver Korea, a cosmetics firm known for its skin care brand AHC, will start in the role at Homeplus in May. L

Yuhan-Kimberly has teamed up with the Korea Forest Service and an environmental organization to create a forest dedicated to carbon neutrality, the South Korean hygiene product manufacturer said Tuesday. 　 According to the company, the firm, the state-run Korea Forest Service and Forest for Life agreed to work together to plant trees in Seokpo Forest in Yongin, Gyeonggi Province, to establish what they christened the carbon neutrality forest. On April 8, the company held a signing ceremony a

Global fast food chain marks the latest business partnership with the group

NEW YORK (AFP) -- Coca-Cola reported Monday a decline in first-quarter earnings amid continued weakness in away-from-home sales, but said increased vaccine availability was boosting sales in some markets. The soda giant, which relies on sporting events, concerts and other public venues for a significant fraction of its sales, described performance as a mixed bag, depending on the region. Coca-Cola scored stronger volumes in China and India, but lower volumes in the United States and Europe du

South Korea’s largest brewer, Oriental Brewery, has begun the sale of its newly revamped flagship beer All New Cass nationwide. Following a ceremony at its Cheongju plant on Sunday, the beer -- bottled in clear glass -- will hit the shelves at convenience stores, supermarkets, restaurants and entertainment venues sometime late this month, the company said. In March, OB unveiled the new Cass, ditching the brand’s famous brown bottle in a dramatic change of appearance, hoping to cont

South Korean home appliance maker Coway has said its new advertisements featuring K-pop group BTS have racked up over 10 million views on YouTube. In yet another sign of the group’s commercial success in the advertisement industry, the septet’s commercials promoting the company’s products, including a water purifier and a mattress, were met with millions of views and over 25,000 comments within 17 days, Coway said. The ads, which are available on the company’s official

WeMakePrice O and Baemin to adopt ‘One order per delivery’ amid growing competition

Namyang Dairy Products, a major dairy producer here, has come under fire for claiming its yogurt drink prevents COVID-19. At a symposium hosted by the Korea Research & Institute of Bio Medical Science on Tuesday, the head of Namyang Dairy’s internal research institute presented the results of its research on Bulgaris, the firm’s yogurt drink. “We’re the first firm in the country that has discovered fermented dairy products are effective in preventing influenza and

K-pop juggernaut boy band BTS is the new face of Korean beer brand Kloud, Lotte Chilsung Beverage said Thursday. The South Korean maker of liquor, soft drinks and tea has signed a modeling contract with the septet – RM, Suga, J-Hope, Jin, Jimin, V and Jungkook -- with financials of the deal undisclosed. The first commercial featuring the group will be unveiled Friday, the firm said. The signing of BTS signals a new marketing war among the three major beer makers in Korea – Orient

BHC Co. logged 400.4 billion won ($358 million) in sales in 2020, up 26 percent from the year earlier, placing the company as the No. 2 South Korean fried chicken franchise, the franchise operator said Wednesday. According to BHC Co., which runs the BHC Chicken brand, the company’s operating profit also grew by 33 percent on-year to record 130 billion won in 2020. It is the first time the fried chicken franchise recorded sales surpassing the 400 billion mark, the company said. Among t

Black Yak is launching a rental service providing free hiking shoes for foreigners as part of its “Together Mountain” campaign, in partnership with the Gangbuk-gu Office in Seoul, the Korean outdoor clothing brand said Tuesday. On Tuesday, Black Yak Chairman and Chief Executive Officer Kang Tae-sun and Gangbuk-gu Council Chairman Park Gyeom-su held the opening ceremony of the rental shop, located inside the Black Yak Ui-dong branch near Bukhansan Ui Station on the Ui-Sinseol Line.

South Korean e-commerce giant Coupang is hiring a small number of employees for senior positions in Singapore, a move that has been seen as part of steps to branch out into the Southeast Asian market. The company recently posted several job openings on global recruiting site Linkedin for its office in Singapore including head of retail, head of logistics and head of operations. It is also hiring a senior front-end engineer for its video streaming platform Coupang Play. A Coupang representati