Online ad market continues growth, traditional media’s share falls
CultureDec 16, 2013
The online advertisement market outperformed that of traditional media such as newspapers, magazines and radio last year, becoming the second strongest platform for advertising following television. The global increase of internet users paints an even brighter future for the industry, which is showing incremental growth thanks to the diversification of platforms including new media, the Korea Creative Content Agency said Monday, releasing the latest statistics on the advertising market. Accordi