SM, YG Entertainment’s K-pop groups benefit from troubles at Hybe
K-popMay 23, 2024
SM Entertainment and YG Entertainment are benefiting from Hybe’s momentary breakdown, as the rival companies’ K-pop groups are successfully wresting the spotlight from Hybe artists. In a private mobile message between Hybe Chairman Bang Si-hyuk and Ador CEO Min Hee-jin, which was disclosed by Min following their fallout last month, Bang demanded that Min “crush” SM Entertainment’s popular girl band aespa. Exactly the opposite has unfolded since the message was made