[ J. Bradford DeLong] The attention economy goes to court
Olympic GamesNov 13, 2023
The Google antitrust trial has finally shown just how much the world’s dominant search engine is willing -- and able -- to pay to be the default on smartphones and other devices: $26 billion in 2021 alone, $18 billion of which went to another tech giant, Apple. While Google has long tried to guard this number, it was always known to be large -- and so it is. What is Google paying for? When you set up a new iPhone, Apple could prompt you on which search engine to use as the default in its