Gameloft for brands unveils COMBO! Core, a dedicated proposition for consumer brands to reach Gen Z and Millennials through non-intrusive in-game advertising
Nov 22, 2024
PARIS, Nov. 21, 2024 /PRNewswire/ -- Gameloft for brands, a leader in creating gamified advertising experiences for brands, today unveiled COMBO! Core, an expansion of COMBO! The Gaming Media Network that enables brands to effectively engage with core gamers. Gen Z, individuals born in the first decade of the 21[st] century, have represented one of the biggest marketing challenge in the past years. They grew up in a digital world where the variety of content and forms of en