The Fair Trade Commission said Monday it is looking into whether Homeplus broke the law with an allegedly misleading advertisement for discount LED monitors sold at its stores last week.Homeplus, the country’s No. 2 retail chain, was offering the LED monitors for as low as 199,000 won ($178.56) at its 122 stores nationwide. Some buyers, however, were angry to discover that the monitors were not eq

Retailer considers action against rival over using comparative advertisingTwo of Korea’s biggest supermarket chains are at loggerheads over advertisements for super-cheap chicken.Homeplus, the country’s second-biggest supermarket chain, began selling raw chicken for as low as 1,000 won ($0.89) Thursday. Securing a total of 200,000 raw chickens, its 122 branches nationwide are selling up to 250 chi

SK Telecom, the country’s top mobile carrier, said Wednesday it has signed a deal for the first exports of its universal subscriber identification module, which could help businesses better manage products such as liquor and pharmaceuticals.SKT said that the company and its Chinese partner Sunnada Communication Co., a leading wireless coverage solution provider in China, agreed in Beijing to sell

But industry officials complain that multiple issues still have to be dealt withAttention is focusing on what impact the revised bill to open up the game market will have on the local gaming industry.The parliamentary legislation committee passed a revised bill on game industry promotions Wednesday, following a two-year delay.According to the revision, games that are designed to be released in an

Asiana Airlines, the country’s No. 2 air carrier, said Wednesday that it began accepting reservations for its new route Istanbul-Incheon which will operate from March 29.The carrier will offer the flight three times a week ― every Tuesday, Thursday and Saturday ― to the Turkish city and each plane will be able to accommodate 299 people.The flights that will fly from Incheon every Tuesday and Satur

SK Telecom said Wednesday that about 28,000 people had signed up for its to-be-released Apple iPhone 4 in the first seven hours of registration.A total of 28,000 people made their registrations by 2 p.m. and the number was expected to increase to up to 100,000 people by the end of the day, according to company officials.The country’s leading mobile carrier also said that the first group of 10,000

Groupon, a U.S.-based social commerce firm, announced Monday that it will launch here next Monday further fanning competition over the increasingly popular form of cyber-shopping.Ahead of its official launch, it said it would organize a pre-launching event through its website (www.groupon.kr) which offers 1,000 won of Groupon cash to its e-mail subscribers. The figure of subscribers, however, must

Competition is beefing up between two global electronics rivals Samsung Electronics and Apple Inc. after the U.S.-based firm’s chief executive Steve Jobs singled out its competitors while launching the iPad 2 on Wednesday.“Samsung put (a tablet) out last year,” said the 56-year-old CEO in his first public appearance since taking a medical leave on Jan. 17.Then quoting Lee Young-hee, Samsung’s vice

The country’s air carriers are planning to recruit the highest-ever number of new employees this year, thanks to their record-breaking earnings reached in 2010.Korean Air is expected to hire up to 2,700 new workers, including flight attendants, pilots and technicians, in 2011.The nation’s No. 1 local airline employed 2,300 new hires last year and 2,050 new employees in 2009.Asiana Airlines, the se