It's Seollal, and you've got Spam
Hashtag KoreaJan 22, 2023
Spam is one of the most popular gift items in South Korea, particularly during the Lunar New Year gift-giving season. A spam gift set typically holds stacks of cans, sometimes combined with cooking oils and other everyday condiments, in boxes of various sizes and prices. On Gmarket, the country’s largest online marketplace, Spam gift sets are sold starting from under 20,000 won ($16) to over 120,000 won. “Spam gained popularity as a holiday gift since the 2000s. Gift sets account f