KEB 2X cardholders surpass 500,000

The number of holders of Korea Exchange Bank’s 2X card exceeded the 500,000 mark just five months after its launch, KEB announced Monday.

The 2X Card appeals to three different customer segments based on age and lifestyle, and accordingly, comes in three types: Alpha, Beta, and Gamma. Customers using any of the three types of 2X Card for six consecutive months will see their benefits double.

To celebrate the occasion, KEB unrolled a series of promotional events to run through December.

Customers will be able to enjoy a variety of benefits from free coffee and coffee gifticons to Yes Point rewards and a 20 percent discount at Black Smith, a restaurant chain.

For details, visit www.yescard.co.kr.

(claire@heraldcorp.com)