K-pop idols Jessica from Girls’ Generation and Krystal from f(x) were chosen as the new models for fashion brand lapalette’s 2014 F/W collection. The ad for lapalette was shot using two different concepts -- original “lapalette” and the premium collection “most by lapalette.” The lapalette shoot showed the two sisters in the brand’s unique fashion matched with bags, while “most by lapalette” showed the two idols in more modern fashion.
By Cho Han-na, Intern reporter (
hnncho@heraldcorp.com)
(Photo credit: lapalette)
