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(11st) |
E-commerce platform 11st will begin selling an entire line of BTS tumblers and bottles produced by New York-based design company Built New York in collaboration with the South Korean pop group, in Korea on Monday.
Though a bottle and a tumbler inspired by BTS’ video for “Idol” were released in June, a total of 16 items will be sold for the first time in the country through a live show known as “Live 11,” the platform said.
With each design representing a member of the septet, the containers are made of premium stainless steel and feature double-wall vacuum insulation, the company said.
A general sale begins Tuesday following a live shopping show scheduled for Monday night.
The tumblers and bottles mark the latest in a series of promotions for BTS.
Earlier this year, McDonald’s announced the BTS Meal as part of its new global campaign.
By Yim Hyun-su (
hyunsu@heraldcorp.com)
