Jaguar Land Rover, Hyosung Premier Motors form dealership contract

[THE INVESTOR] Jaguar Land Rover Korea, importer and distributor of Jaguar and Land Rover brand vehicles, said on Sept. 26 that it formed a dealership contract with Hyosung Premier Motors, an affiliate of Hyosung Group.

The two firms signed a memorandum of understanding last week, allowing Hyosung Premier Motors to open new showrooms and service centers in four cities, including Busan, Ulsan, Pohang and Suncheon.

“The new partnership with Hyosung Premier Motors, which has abundant experience in foreign car industry, will serve as a great opportunity to expand the network in quantity and also quality,” Jaguar Land Rover Korea CEO Baek Jung-hyun said in a statement.

Jaguar Land Rover Korea currently operates 20 showrooms, 22 service centers, five certified used car dealership and one boutique showroom in the country.

By Ahn Sung-mi (sahn@heraldcorp.com)