University students take part in Diageo Korea’s “Cool Drinker Campus Campaign” at Konkuk University in Seoul on Wednesday. The responsible drinking campaign will take place on 20 campuses throughout the university festival season to encourage students to develop responsible drinking habits. The campaign has been held every year since 2007. (Diageo)

LG Electronics on Wednesday launched a new CordZero vacuum cleaner with a wet mop function. After the front motor sweeps dirt, a mopping kit dampens a cleaning pad and wipes the floor. The cleaner is priced at 429,000 won ($366). (LG Electronics)

Transport Minister Kang Ho-in speaks at the opening ceremony for the ICAO Aviation Training and TRAINAIR PLUS Global Symposium and fifth Conference on International Air Transport Cooperation. The international conference takes place from Wednesday to Friday at the Conrad Hotel in Seoul. (Transport Ministry)

Aerospace manufacturer and defense company LIG Nex1 held the groundbreaking ceremony for its Daejeon House at the research and development district of Daedeok Innopolis in Daejeon on Tuesday. LIG Nex1 vice chairman Lee Hyo-koo (tenth from left), politician Lee Sang-min (ninth from left), Korea Defense Industry Association vice chairman Kim Young-hoo (seventh from left), and others attended the ceremony. Estimated to be completed in 2017, the Daejeon House will be a research center for missile an

KBIO PARTNERS WITH M&A ASSOCIATION -- Seo Jeong-sun (left), president of the Korea Biotechnology Industry Organization, and Korea M&A Association president Kim Ik-rae agree to a cooperative partnership in a ceremony held in Seoul on Tuesday. Under the new partnership, the two bodies will jointly host seminars, educational programs and consulting sessions with the goal of supporting the growth of Korean businesses engaged in the up-and-coming field of biotechnology. (Korea Biotechnology Industry

A sales person poses with Apple’s iPhone SE at a retail store of SK Telecom on Tuesday. The 4-inch screen iPhone went on sale in Korea on the day through local telecom carriers and retailers. Prices start from 569,800 won ($485) for the basic 16G model. (Yonhap)

BEAUTY FOR CANCER PATIENTS -- AmorePacific kicked off this year’s “Makeup Your Life” campaign at the Samsung Medical Center in southern Seoul on Tuesday. The campaign, to be held from May-July and later from September-November, offers beauty programs and makeup services to female cancer patients who have undergone surgery or chemotherapy at some 35 hospitals in and out of Seoul. Since its foundation in 2008, the campaign has served some 10,035 female cancer patients in Korea, according to AmoreP

Industrial Bank of Korea’s new debit card product targets foreign clients with benefits including discounts on overseas remittance fees, public transportation fares and convienence store purchases, the bank said Tuesday. (IBK)

Audi Korea unveiled the all-new luxury sedan Audi A4 in Seoul on Tuesday. The new sedan has 252 horsepower, a maximum torque of 38.0 kg.m. and a combined fuel efficiency of 12.5 kilometers per liter. The starting price of all-new Audi A4 is 49.5 million won ($42,185). (Audi Korea)

Hyundai Motor said Sunday it held a delivery ceremony at Songdo Street Circuit located in Incheon and delivered its first Avante Sport to a customer who will participate in Korea Speed Festival. The new sport version of Avante is powered by a 1.6-liter T-GDi four-cylinder engine that produces 201 horsepower. (Hyundai Motor)

GM Korea said Sunday it held a sports marketing event featuring Manchester United Ambassador Park Ji-sung in Seoul on Saturday. At the event, Park, a former Manchester United player, met with young soccer players from high schools and Chevrolet customers. Chevrolet is the official automotive partner of Manchester United. (GM Korea)

Some 80 million employees of China’s Nanjing Joymain Science & Technology Development Co. enter Seoul through the Incheon International Airport on Thursday afternoon. As the largest ever tour group to visit Korea at once, the employees are here as part of a company-sponsored incentive trip for its high-performance workers. They are set to visit popular tourist spots in and out of Seoul, shop at duty-free stores and hold a large-scale samgyetang party by the Hangang River during their scheduled s

 Tech firm LG Electronics rolled out a massage chair featuring 10 different massage settings and a sleek design to commemorate the month of family in May on Thursday. (LGE)

Whoo, a traditional herbal skin care cosmetics brand under LG Household & Health Care, showcases Korea’s traditional palace fashion at Gyeongbokgung Palace in Seoul on Wednesday. Whoo and the Cultural Heritage Administration will cohost cultural events at the palace until Sunday as part of their public campaign to promote Korea’s traditional palace culture. (LG Household & Health Care)